Dec 17, 2016
On this week’s show we get into the importance of selecting a niche for your business. Focusing your efforts on a particular market sector or becoming a product specialist has many advantages.
Just for clarity targeting SMEs is not a niche!
We identify what could be good niches to explore and the process of selecting your niche.
Mentioned in the show is the book The Pumpkin Plan: A Simple Strategy to Grow a Remarkable Business by Mike Michalowicz.
In addition we have an important announcement about the show for 2017.
So listen in and as always if you have any questions you can get in touch via Twitter.